Category Archives: Business Development

18 Small Business Opportunities in 2020

Posted on June 4, 2020 by Jay Mercer

Deciding on the kind of business you want to start is a very big decision. Some require specialized skills that either the owner or employees will need. Others require a substantial initial capital outlay. In any case, it’s always a … Continue reading →

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Three Essential Business Roles for Success and Balance

Posted on January 16, 2020 by Jay Mercer

In his book, The Rebel Rules: Daring to Be Yourself in Business, author Chip Conley describes what investors look for in a management team when considering providing startup money to new businesses. He says your management team should consist of a … Continue reading →

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Setting Up Products and Services

Posted on August 2, 2018 by Jay Mercer

The products and services your business sells make it unique. The same thing is true of how these items are set up in your accounting software. Whether you’re using QuickBooks Online or something else, getting your products and services set … Continue reading →

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How to Evaluate Your Marketing Spend

Posted on March 15, 2018 by Jay Mercer

One of the most important success factors of small businesses is the ability to generate revenue, and to do that, most businesses need to market their services and products to bring in new customers and sales. The challenge for small … Continue reading →

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Making Deadlines Can Save You Big Bucks in Your Business

Posted on March 1, 2018 by Jay Mercer

There are a lot of deadlines that come with running a business. Missing some deadlines can have serious financial implications to the health of your business. Let’s take a look at how much you’ll save by being on time with … Continue reading →

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Is Your Workplace Female-Friendly?

Posted on February 15, 2018 by Jay Mercer

Attracting and retaining talent in your small business can be a giant step toward growing into a mid-sized business. Beyond attracting new employees with salary and benefits, here are several perks, policies, and benefits to consider when recruiting women, and … Continue reading →

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Three Super-Easy Ways to Boost Your Revenue for 2018

Posted on February 1, 2018 by Jay Mercer

Every business has a gold mine in its current customer base. But not all business owners remember to mine this gold because they are too busy trying to attract new customers or developing new products or services. This is the … Continue reading →

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Five Ways to Ring in 2018

Posted on January 4, 2018 by Jay Mercer

Happy new year! January is the month of new beginnings and a perfect time to strategize about projects that will boost your business prosperity. Here are five ideas to get you thinking about new beginnings for your business in 2018. … Continue reading →

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How to Write Your Mission Statement

Posted on December 21, 2017 by Jay Mercer

Mission statements are not just for large corporations. As an owner of a small business, you can benefit from going through the exercise of writing your mission statement. It can not only re-connect you with your “why,” it can also … Continue reading →

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Spice Up Your Marketing with Storytelling

Posted on November 22, 2017 by Jay Mercer

One of the ways to impact your marketing is by adding stories. Everyone loves a story, and stories are more memorable compared to almost any marketing copy. Here are a couple of tips on how to use and place stories … Continue reading →

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